- Richard’s career to date
- Why behaviour identification and real time response are the key to success in the
- digital age
- What is big data?
- How algorithms are impacting business decisions today
- Difference between big data and small data
- Social platforms using algorithms to determine what we see
- How Facebook determines the algorithms which control the content flow
- The importance of trust and transparency when businesses develop algorithms
- How should CMOs and heads of digital manage the challenges in the current
- Why owning and controlling their own data is so important for brands today
Leading UK thought leader Richard Stacy joins the podcast again this week to discuss big data algorithms. We discuss:
A really interesting conversation on a very big and important. Well worth a listen.
You can Richard’s website here.
My first podcast conversation with Richard on hot marketing is here.
Richard looks at Social Media Today and Econsultancy.